Meet Meta

We wanted to demonstrate how Meta can help businesses connect with audiences and grow. I first helped the global creative team develop a campaign platform and executional idea, ‘Meet Meta’. My partner and I then worked as creative directors with a local agency’s team to execute and deliver the idea for EMEA markets, and with a second agency to extend it into a Ramadan campaign. 

The two campaigns incorporated video and static ads, digital out-of-home, banners and digital radio ads.